Gibson Flats, developed by Ardent Residential and Greystar Real Estate, is a luxury apartment complex in the heart of South Austin, Texas. They needed a multiple phase approach to market the property as it was announced, built, and finally opened for leasing.
“The Gibson Flats website is part of multi-dimensional website "System" that Elemental Blend was engaged to design for Ardent Residential. The system is designed around the ability to rapidly develop and deploy mini-sites aimed at promoting pre-leasing for new properties. This approach is cost effective, but also produces a clear and systematic approach to managed SEO and SEM while still allowing the customization needed to stand out from the crowd.”
Tim Segars - Elemental Blend Project Lead